Best for clients with a small marketing team looking to diversify their marketing mix, early stage start-ups who are new to affiliate marketing wanting to dip their toe in and get a first POC going.
Affiliate programme:
Prospecting & deal closing
Onboarding new partners
1 market only
Admin:
Reporting
Bi-weekly catch ups
Quarterly business reviews
GHQ Resource:
Dedicated Account Executive
Suggested annual affiliate budget:
£0-99k
Silver
New partner growth & existing partner management
Best for clients who have seen some success with content or partnership marketing, start-ups looking to push a healthy budget into setting up or growing an affiliate channel.
Affiliate programme:
Prospecting & deal closing
Onboarding new partners
1 market only
Existing partner growth
Admin:
Tailored reporting
Weekly catch ups & Shared Slack channel
Quarterly business reviews
GHQ Resource:
Dedicated Account Executive
Dedicated Account Manager
Suggested annual affiliate budget:
£0-99k
Gold
Full service
Best for clients who want to scale up or start a partnership programme from the ground up, scale-ups and established businesses who have 3-4 successful marketing channels looking to make affiliates a key channel for growth.
Affiliate programme:
Prospecting & deal closing
Onboarding new partners
2 Markets
Existing partner growth
GHQ preferred partner network
Admin:
Tailored integrated reporting
Weekly catch ups & Shared Slack channel
Day-to-day support available
Quarterly business reviews
GHQ Resource:
Dedicated Account Executive
Dedicated Account Manager
Dedicated Account Director
Suggested annual affiliate budget:
£100k+
Platinum plan
Best for scale ups and established businesses looking to streamline and/or boost their affiliate channel.